the podcast
the current season (season 6)
Should you discount your creative work? It’s a question creatives ask themselves constantly and everyone has an opinion! This episode walks you through the pros and cons of discounting and challenges you to dig deeper into your costs and your pricing to help you make the right decision for your business!
If you need a good dose of hope and inspiration this week, then Episode 177 is for you. Canadian writer and author Beka Shane Denter joins the show to talk about her latest book, Bloom Across Canada - an inspirational collection of conversations with 50 diverse women and non-binary creatives entrepreneurs from all across Canada.
Melissa and Heather explore the transformative power of intentional rituals in our creative practices. Rituals are different from habits. And, there's real science behind them and how they affect our brains. They can help shape our creative mindset, help us achieve a state of flow, quite our inner critic and much more!
Classically trained fashion designer Rebecca Rowe talks about how she pivoted her business (and how a disaster pushed her to embrace that pivot full force!) from a designer to a stylist who helps other women find confidence in their wardrobe. And then, she took on what, at first glance, appeared to be a surprising collaboration to expand her business even further. Take a listen and it will all make sense!
Increasing Average Order Value (AOV) can have a big impact on your bottom line! I share 15 ideas for you to try in your creative business that will help you grow your revenue without growing your customer base (but you should work on both!). You’ll learn how this simple shift can transform your business, no matter what you sell or what creative services you offer. It also happens to be kinda fun!
In the Season 6 opener of the podcast, Melissa and Heather jump into the deep end to talk about creating our creative process. When was the last time you questioned why you create the way you do? Are you in a rut - or too comfortable? Have you mixed things up lately? So here's your reminder that we, as creatives, get to CREATE - or RECREATE our own creative process! Here's how...
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Award winning poet and writer Kim Fahner joins the show to share her creative journey and discuss the importance of forming a community of our peers. Forging nurturing and supportive connections with other creatives in a country as vast, and empty, as Canada can feel like a huge challenge - particularly for those in smaller or rural communities.