Navigating the Holiday Selling Season and Planning Ahead in a Shaky Economy

Slow September sales and signs of a flagging economy have a lot of Canadian creatives worried about the upcoming holiday selling season. Even Etsy has made efforts to boost sales on behalf of shop owners! And, with no real relief in sight, what does 2024 have in store? Melissa and Heather tackle this head on with lots of practical strategies and tips to help creatives, artists and makers get focused and make a plan - both for the holiday season and next year!

Podcast Episode, ResourcesMelissa HartfielOctober 6, 2023S5, art business, planning, economic instability, holiday selling, holiday prepComment

ASLU 070: Holiday Season Prep - It Starts Now!

Q4 is less than 3 months away and there's a lot to do. In this episode Melissa & Heather give you loads of tips & strategies to get the heavy lifting done now so you can focus on selling and shipping this fall and winter. We're talking about designing products, building up stock, getting systems in place, planning your promotions, developing and communicating your shipping and refund policies, evaluating if you need help and lots more!

Podcast EpisodeMelissa HartfielJuly 16, 2021Y2S2, selling your work, marketing, holiday prep, holiday sellingComment