Creative Canadian Woman: Photographer Heidi Richter

Heidi Richter, a white woman wiht long dark hair is resting her head on her hand and smiling into the distance while in the foreground there is a wicker basket of vibrant tomatoes

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When Vancouver Island based photographer, recipe developer and blogger Heidi Richter mentioned to her husband that she thought she’d like to learn more about photography so she could take better pictures of their first baby, little did she know the path it would lead her down!

Now, almost a decade later, Heidi has two young boys to photograph and is a well known food and nature photographer, the author of the award nominated blog, The Simple Green, and a successful commercial and editorial photographer who earned a coveted spot on Nikon Canada’s 2021 creator team.

In this episode we talk about her creative journey as well as the challenges of being a small, creative business owner, juggling multiple roles, mom guilt, creative burnout and why we need to be both assertive, human and adaptable in an age of technological change and generative AI.  

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This Episode Is For…

This episode is for creatives who...

  • are challenged with mom guilt

  • worry about the advent of AI - particularly for visual creators

  • need help putting themselves and their work out there

  • deal with imposter syndrome

  • are struggling with (or has struggled with) creative burnout and have a hard time saying no

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Listen To the Episode

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Transcript & Chapter Markers

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don’t be afraid of trial & error

In this episode we discuss:

  • Heidi’s early years as a creative kid (and how she actively avoided photography!)

  • the story of her first blog helped her rediscover her creativity as an adult and pull her out of dark place when nothing else could

  • the story of her first camera

  • the development of her signature photography style of dark, yet light with a PNW feel

  • how Heidi works to push the boundaries of her style and her skills

  • the importance of putting your work out their and building your network

  • how blogging can help you build your business

  • the importance of having a portfolio site if you’re a visual creator

  • being assertive and putting yourself out there - think of it as emphasizing you’re a human

  • how she landed a coveted spot on one of Nikon Canada’s annual creator teams

  • imposter syndrome

  • Heidi’s struggle with creative burnout and the lingering effects

  • managing being a mom, a creative, a business owner and the challenges of ‘mom guilt’

  • managing boundaries and learning that it’s ok to say no - and that it doesn’t mean there won’t be a next time

  • what’s next for Heidi and how she’s working to co-exsit with AI

Mentioned In This Episode:

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Podcast Episode, Inspiring WomenMelissa HartfielS5, photographer, blogger, creative burnoutComment